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Laurent-Perrier partners with The Treasury Whitby
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Business

Laurent-Perrier partners with The Treasury Whitby

The Editor

Posted by The Editor

2 min readYorkshireBusinessMan.co.uk

The Treasury Whitby is proud to announce a distinguished new partnership with Laurent-Perrier, one of the world’s most revered Champagne houses.

This collaboration unites two family-led brands connected by a shared commitment to excellence, innovation, and sustainability.

The partnership brings together a globally celebrated Champagne house with one of Whitby’s most iconic and architecturally significant buildings.

Opening in Summer 2026, The Treasury Whitby will offer a refined bar and restaurant experience within the beautifully restored former HSBC bank at 4 Baxtergate, blending historic grandeur with contemporary elegance.
As family businesses, both organisations place integrity and long-term vision at the heart of everything they do. Laurent-Perrier’s international reputation has been built on decades of innovation, respect for nature, and the pursuit of purity and elegance in Champagne-making. These principles align seamlessly with The Treasury’s dedication to refined hospitality, meticulous attention to detail, and its ambition to deliver exceptional guest experiences in a truly distinctive setting.
Andrew Wootton, Laurent-Perrier business development executive for the North & Scotland:

“The Treasury Whitby embodies the values we hold dear, family leadership, respect for heritage, and an uncompromising pursuit of quality. We are delighted to support the creation of what promises to be one of the region’s most refined hospitality destinations.”

Sustainability and responsible innovation are central to the collaboration. Both brands share a belief in preserving heritage while embracing forward-thinking practices, ensuring excellence today protects opportunity for tomorrow.

Through this partnership, guests of The Treasury Whitby will enjoy access to Laurent-Perrier’s world-class Champagne portfolio, thoughtfully curated to complement the venue’s premium dining, private events, and signature celebrations. From intimate evenings to landmark occasions, the collaboration promises to establish a new benchmark for luxury hospitality in Whitby.

Ali Hussain, founder of The Treasury Whitby, commented: “We are incredibly proud to partner with Laurent-Perrier. Their dedication to craftsmanship, heritage and innovation mirrors our own vision for The Treasury. Together, we aim to create something truly special for Whitby, an experience that feels both timeless and contemporary.”

As anticipation builds towards Summer 2026, The Treasury Whitby and Laurent-Perrier look forward to welcoming guests to celebrate life’s finest moments, and to experience the very best that two exceptional family businesses can offer.

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